Martin Endara is a multifaceted entrepreneur, digital marketing expert, writer, musician, producer, and business consultant with extensive experience across industries such as startups, technology, and hospitality—particularly in the restaurant business. His unique blend of business acumen and creative expertise has made him a sought-after consultant and educator in digital marketing, branding, and business strategy. With a B.A. In Food Service Management and Gastrology, a Master of Business Administration (MBA) and specializations in Digital Marketing, Cybersecurity, Music Business, and Contemporary Music, Martin has successfully navigated both corporate and artistic landscapes. As a professor of Digital Marketing and Product Strategy at a top business schools in Latin America, he had mentored the next generation of marketing professionals and entrepreneurs. His background includes high-level executive roles in multinational corporations, award-winning marketing campaigns, and the successful launch of multiple ventures In the creative realm, Martin has spent decades as a professional musician, composer, and producer, also covering the creative space as a designer of digital products, video edition and graphic design. Martin is passionate about helping entrepreneurs and creatives scale their businesses with smart marketing, He was a pro bono consultor for entrepreneurs in a program in the Buenos Aires City Government. When he’s not consulting, writing, teaching, or producing music, Martin enjoys exploring emerging technologies, business trends, and the evolving landscape of digital entrepreneurship. Follow us! instagram.com/gameplan.business